Schema Coverage Planner

Don’t just rank; stand out. Identify the correct Structured Data types for your content to win Rich Snippets (Stars, Price, FAQ) in Google search.

Reviews / Ratings
FAQ Section
Video Content
Breadcrumbs
Rich Result Preview
example.com > category > page
Your Amazing Page Title Goes Here
Dec 12, 2023 ; This is the meta description of your page. Adding structured data helps Google understand context and display rich features like stars and prices.
JSON-LD Template

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Speak Google’s Language

Search engines are smart, but they still struggle to understand context. They see text; they don’t see “products,” “recipes,” or “events.”

Schema Markup (Structured Data) is the translator. By adding this code to your site, you explicitly tell Google: “This is a product, it costs $50, and it has 5 stars.”

In return, Google rewards you with Rich Snippets; eye-catching visual enhancements in the search results that can increase your Click-Through Rate (CTR) by up to 30%.


JSON-LD vs. Microdata

JSON-LD (Recommended)

A single block of JavaScript code placed in the <head> or <body>. It is separate from your HTML content, making it easy to manage and debug. Google prefers this.

Microdata (Old School)

Attributes like itemprop added directly to your HTML tags. This is messy, hard to maintain, and can break your design if you aren’t careful.

Top 3 Schemas for ROI

  • Product: Displays price, availability, and review stars. Essential for eCommerce.
  • FAQPage: Displays questions and answers directly in the search result, taking up massive vertical space (Real Estate).
  • LocalBusiness: Displays address, hours, and “Book Appointment” buttons for service businesses.

How to Test Your Code

Never publish Schema without testing. One comma out of place breaks the whole thing.

Use Google’s Rich Results Test tool. Paste the JSON-LD generated by our tool above into Google’s tester to verify it is valid.

Get More Clicks (Without New Rankings)

Implementing Schema correctly can double your traffic overnight by making your existing rankings more attractive. We handle the code so you don’t have to.

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